Using a Marketplace Analysis approach we offer Benchmark Reports with today's market values for naming rights properties
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Agust signings of Named Properties
busy Fall in the forecast
Naming rights to Beijing's 'Bird's Nest' stadium up for grabs
University Hospitals Harrington-McLaughlin Heart and
Vascular Institute in Cleveland named for $22.6 million gift
UK- Doctor's widow leaves £2.6million to have a lifeboat named after him
Wake Forest University football tower offering naming rights
Univ. Tennessee dedicates Allan Jones Intercollegiate Aquatic Center
University of Michigan stadium tallies over $31 million for named spaces
Non-profits adjusting outdated Ask Amounts for Naming Opportunities
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Naming Rights
Consulting & Online Services

State by State |

Province by Province |
Donors & Sponsors know about current market
values for naming rights.
Don't you think you should too?
We work with our clients in various stages of the planning process.
From hourly assignments to long term projects, our team can respond
quickly and effectively.
Our National Survey of Naming Opportunities and Named Gifts includes
over 34,313 entries, one part of our industryleading marketplace analysis and benchmark reports.
Give us a call to find out how we can help your campaign
be more in tune with current market conditions.
Better information = Better results

To Order your copy
go to Amazon.com
30 Minute Naming Rights Consultation offer for each
book order
One per organization
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New Book for your collection
Naming Rights:
Legacy Gifts & Corporate Money
published by John Wiley & Sons
"In 2007 there were more than $4 billion in Naming Rights sold in North America in the nonprofit sector alone."
an excerpt from my new book
ISBN - 978-0-470-23063-3
Call to discuss Naming Rights Strategy
( 604 ) 801-5107
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Naming Rights
Consulting Services |
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| Higher Education |
Health Care |
Arts & Culture |
Municipal |
Putting you in an informed position to make Strategic Decisions
That is our goal
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~ Research & Assessment
~ Prepare a valuation document
~ Provide high level market analysis ~ Estimated values for naming rights
~ Developing inventory of named properties
~ Major gift prospect identification
~ Securing sponsorships
~ Develop naming rights package
~ Marketing Plans
~ Online Major Gift engagement strategy
~ Major Gift solicitations
~ Request for Expression of Interest
~ Evaluation of naming rights prospects
~ Benchmark Reports
~ Identification of Major Gift prospects
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Entertainment |
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