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Dig In Research
Major Gifts Research
".....our entire department uses
the information we find here....
Alyson Geary, Director of Donor Relations
University of Toronto


What are Naming Opportunities worth for a building,
a schol or an endowment?

Get your answers here!

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Business intelligence makes a difference.
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Consulting Services

Working with you as Naming Rights Advisor can include telephone or on-site discussions
to assist you reach your goal. Ask for a customized quote.


National Survey of Major Gifts
& Naming Opportunities online database
featuring continuous updates
Time Periods Non-Profit Corporate
single user
One Year $995 $1,995
Two Years $1,795 $3,795

Access to over 96,000 entries
New named gift data added every week.

Benchmarking data for Ask Amounts that can
help focus your Naming Rights strategy

Subscriptions includes unlimited access for multi-users
and system upgrades

Consulting Services not included

CALL for more information on Consulting Services:

Market Research & Assessment
Developing the inventory of Naming Opportunities
Develop Policy statements


Valuation of naming opportunities & sponsorships

Benchmark Report
Strategic Planning
Marketing campaigns

For more information contact
Terry Burton

248-438-8064





To Order your copy
go to Amazon.com

Naming Rights:
Legacy Gifts & Corporate Money
by Terry Burton
published by John Wiley & Sons

"In 2007 there were more than
$4 billion
in Naming Rights granted in North America in the nonprofit
sector alone."
an excerpt from my new book

ISBN - 978-0-470-23063-3

Call to discuss Naming Rights Strategy
248-881-2323

S
end an email to Terry Burton
Survey of Major Gifts & Philanthropy, 2009

Hardcopy research will include our survey results of Major Gifts
in easy-to-read binder format, sorted by sector


Major Gifts to Higher Education ( USA )
Major Gifts to Arts & Culture ( USA )
Major Gifts to Other Nonprofits ( USA )
Major Gift to Canadian Nonprofits

TOP 10 Emerging Trends in Major Gifts

Also included GIVING HISTORY Donor Lists from 2009
in both editions

Survey of Major Gifts & Philanthropy, 2009
USA Edition...................$495.00

Canadian Edition
.........$395.00

Stewardship 2005: Strategic Positioning
ISBN # 0-9734505-1-8
Single copy order:$ 89.00 US + $ 6.50 shipping = $ 95.50 US

Book # 3 in the series on Donor Relations
& Stewardship issues and topics
Follow along in this collection of Discussion Papers & analysis of emerging trends in donor relations.

How does Brand Name tie in to Stewardship? Why do wealthy individuals give?
Key chapters include Q&A with Robert Passikoff, President of Brand Keys, Paul Schervish, Director - Center on Wealth and Philanthropy at Boston College. In-depth analysis, second to none.
Stewardship: Emerging Trends
Case Studies - Strategies - Action Plans
USA edition
ISBN # 0-9734505-1-7


$
75.00 US per copy + $6.50 shipping = $81.50 US
122 pages in 8 x 10 size format
With in-depth Q & A discussions in 10 of 16 chapters, the reader will enjoy valuable insights and how-to tips that lead to donor retention from these groups:

Harvard University - School of Business, University of Chicago, Hamilton College, University of California - Irvine, Babson College, The Nature Conservancy, Purdue University, ....and numberous Philanthropists' comments
Database Online Subscriptions & Book Orders
Benchmark Reports Invoiced separately
Survey of Major Gifts & Philanthropy, 2009

Naming Opportunities / Naming Rights Ask Amount Database
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